So you’re analyzing me right now?”
Six ways to disseminate behavior analysis:
“What is ABA?”
“What is a behavior analyst?”
“So you’re a psychologist?”
“How to people benefit from ABA?”
Personal example: People always ask me what I do. I now say something along the lines of, “I am a behavior analyst, so I provide Applied Behavior Analysis (aka ABA) services. Basically what I do is look at what people do and figure out why they do it.” In my experience, I have found that the last line gets people interested and leads to them asking more questions. Everyone wants to know why people do what they do!
2) Create a platform for dissemination. As a newly minted behavior analyst, I immediately realized the lack of information and resources to the public, despite our ethical guideline to disseminate behavior analysis. For that reason, I created the platform The Behavior Station™. One of my goals for The Behavior Station is to make it more likely that a Google search will lead to laypeople having accurate information with additional resources to learn more about behavior analysis.
4) Incorporate dissemination into training supervisees or students. This may help you “practice” your elevator speeches, and may also be a great way to model what/how to disseminate so that the supervisees or students learn to disseminate behavior analysis as well.
Example: Jenny McCarthy and “curing” autism.
Three areas that behavior analysts can disseminate:
1) The science of the field – evidence-based, best practice is the number one goal of ABA.
2) The significance of the field – behavior does not discriminate, so behavior analysis can be beneficial for anyone.
Additionally: ABA is not just for autism.
3) The contributions of the field – what behavior analysis has accomplished in the past several decades.
- BACB Guidelines for Responsible Conduct for Behavior Analysts
- BACB Professional and Ethical Compliance Code for Behavior Analysts
- The Behavior Station™
- Behavior Analyst Certification Board®
- Association for Behavior Analysis International®
Tiffany N. Kilby, MS, BCBA is a Board Certified Behavior Analyst (BCBA) for children with autism and developmental disabilities for a private company providing applied behavior analysis (ABA) services. She has also founded an organization, The Behavior Station, to disseminate behavior analysis and its resources. Her passion for ABA stems from her passion for raising autism awareness in honor of her family members on the autism spectrum. Tiffany learned about ABA after she decided to work in the field of autism; she was instantly impressed by the high standards and science of behavior analysis. Her enthusiasm for learning more about ABA led her to attend Florida State University’s ABA Program, where she received rigorous training in ethics. In addition to being members of local, state, and national ABA associations, she is the Ethical/Professional Special Interest Group Chair for the Florida Association of Behavior Analysis, Treasurer of the Gold Coast Association for Behavior Analysis, and a volunteer for the Association for Science in Autism Treatment. Tiffany aspires to continue learning about the field and also help bridge behavior analysts and the world together.