Police Reward Good Behavior

Source: https://flic.kr/p/djmVpg

By Todd A. Ward, PhD, BCBA-D

Founding Editor, bSci21.org

According to NBC News, a police department in Farmington, New Hampshire is doing things a bit differently these days — rewarding good behavior with gift cards for pizza and french fries.  Not all good behavior, however, only behaviors that are easy to avoid such as using turn signals properly, and using crosswalks instead of jay walking.  

The police chief got the idea after watching a man struggle through heavy snow just to make it to the crosswalk.  He said “I said to myself, that gentlemen deserves a medal for battling the snow that we’ve had.”  After that, the police department partnered with a local restaurant to give out gift certificates when they catch people being good.  

No data yet exist on the crime-reducing effects of the program. Moreover, in order to say the gift certificates function as reinforcers for good behavior, one would have to track particular individuals over time — a cumbersome task.  Nevertheless, another benefit of the program is that it gives police an opportunity to connect with a larger segment of the population in a positive way.  Usually, the police see “10 percent of the people 90 percent of the time” referring to repeat offenders responsible for the majority crimes in the town.  

 
What do you think of this program?  Do you think it would work across more serious violations?  Let us know in the comments below.  Also be sure to subscribe to bSci21 via email to receive the latest articles directly to your inbox!

Todd A. Ward, PhD, BCBA-D is President of bSci21 Media, LLC, which owns bSci21.org and BAQuarterly.com.  Todd serves as an Associate Editor of the Journal of Organizational Behavior Management and as an editorial board member for Behavior and Social Issues.  He has worked as a behavior analyst in day centers, residential providers, homes, and schools, and served as the director of Behavior Analysis Online at the University of North Texas.  Todd’s areas of expertise include writing, entrepreneurship, Acceptance & Commitment Therapy, Instructional Design, Organizational Behavior Management, and ABA therapy. Todd can be reached at todd.ward@bsci21.org.

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1 Comment

  1. Hi Dr. Ward,

    This is such an incredible story about behavior analysis in action! 🙂 As I was reading your article, I kept thinking, “Wow! What a great way to build rapport with the community.” We live up to others’ expectations of us, so I wonder if it will promote a deeper sense of respect for local laws.

    Great article!

    Harla

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