macrobehavior

Climate Change Skeptics More Environmentaly Friendly

Todd A. Ward, PhD, BCBA-D bSci21Media, LLC New research from the Journal of Environmental Psychology suggests that climate change skeptics are more likely to engage in individual-level, pro-environmental, behavior than are climate change supporters.  By contrast, the latter are more likely…


The 11 American Nations of Macrobehavior

Todd A. Ward, PhD, BCBA-D Founding Editor, bSci21.org The Washington Post published an intriguing article on the “11 American nations.”  These refer to regions of North America “where dominant cultures explain our voting behaviors and attitudes toward everything from social issues…