Why America is So Divided

By Chelsea Wilhite, M.A., BCBA bSci21 Contributing Writer As we face the final days before American voters cast ballots in this presidential election, the political tension increases and we see an up-tick in behavior between […]

Ivory Tower

Reinforcement Isn’t Real

By Todd A. Ward, PhD, BCBA-D President, bSci21Media, LLC Yep, you heard me right.  Reinforcement isn’t real.  Not if you are a functional contextualist.  You see there are at least two dominant philosophical views in […]